By: Business in Kansas City, MO

Kansas City, MO is a vibrant city known for its diverse community and thriving culinary scene. There is a great potential for success in starting a chicken wings restaurant business in this lively metropolis. This article aims to provide valuable insights into the industry’s prospects, approximate investment requirements, expected returns, and recommend suitable locations for opening a chicken wings restaurant in Kansas City, MO.


Kansas City, MO has a population of approximately 495,327 residents. It is a melting pot of different ethnicities, including a substantial African American population. The city’s demographics present a fantastic opportunity to cater to a wide range of taste preferences, making it an ideal market for a chicken wings restaurant.

Residential and Commercial Areas:

Kansas City, MO has several prominent residential areas, each with its own unique character and demographics. Neighborhoods such as Waldo, River Market, and Westport host a blend of young professionals, families, and students, offering a diverse customer base for a chicken wings restaurant. These areas are also known for their vibrant social scenes, attracting a sizable crowd looking for good food and entertainment.

In terms of commercial areas, the Power & Light District and Country Club Plaza are bustling hubs for shopping, dining, and entertainment. Locating a chicken wings restaurant in these areas would provide excellent exposure to both local residents and tourists, maximizing the potential for success.

Industry Prospects:

Chicken wings have become a quintessential American comfort food, and their popularity is growing rapidly. According to the National Chicken Council, Americans consumed over 1.4 billion chicken wings during the Super Bowl weekend alone. This trend indicates a high demand for chicken wings throughout the year, making it a profitable business venture.

Investment and Returns:

The cost of starting a chicken wings restaurant in Kansas City, MO can vary depending on factors such as location, size, and equipment. On average, an initial investment of $150,000 to $250,000 is required. This investment encompasses expenses such as lease, renovation, kitchen equipment, licenses, permits, marketing, and employee salaries. However, these figures are approximations, and it is advisable to consult with industry professionals for accurate cost estimates.

As with any business, the returns on investment depend on various factors like the quality of food, service, and brand reputation. A wellmanaged chicken wings restaurant in Kansas City, MO can expect a healthy profit margin, with an average return on investment within 2 to 4 years.

Ideal Locations:

While there are numerous suitable areas in Kansas City, MO to open a chicken wings restaurant, considering a few key factors can increase the chances of success. Visibility, accessibility, and proximity to residential and commercial areas are crucial. Some recommended locations include:

  1. Power & Light District: The heart of downtown Kansas City, MO, known for its vibrant nightlife and foot traffic.
  2. Country Club Plaza: A highend shopping and dining district, attracting a mix of locals and tourists.
  3. Westport: A lively neighborhood with a vibrant bar scene and high foot traffic, particularly during evenings and weekends.
  4. River Market: A historic area known for its farmers’ market, offering a unique atmosphere and a diverse customer base.

Starting a chicken wings restaurant business in Kansas City, MO holds immense potential for success. The city’s demographics, coupled with the increasing popularity of chicken wings, make it an ideal location for aspiring entrepreneurs. With careful planning, strategic location selection, and commitment to quality, a chicken wings restaurant in Kansas City, MO can be a profitable venture, providing a satisfying return on investment.